Our humble beginnings started in a California garage, and since 2014 have grown exponentially to include millions of fans worldwide. Our patented technology is continuously changing what is possible for hair!

Our award-winning collection and exclusive formulas strengthen and repair hair from the core to the cuticle layer. With patented OLAPLEX® Bond Building Technology™, hair isn’t just healthier, it takes on a completely different quality. Blondes are brighter, brunettes more radiant, and redheads are more vibrant.

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